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Porsche and Hyundai invest millions in a startup to get bigger, better head-up displays for everything from navigation to the racetrack.
Mitsubishi's New Electric Car Shows Off AR Dashboard in Concept Video « Next Reality
Holokraktor” demos potential of Augmented Reality in the car
Auto AR Tech Company WayRay Sets Its Sights on Unicorn Status with $80M Funding Round Led by Porsche « Next Reality
WayRay wins two awards and a pilot project with Porsche
Porsche Investing in Augmented-Reality Head-Up Displays
Porsche Investing in Augmented-Reality Head-Up Displays
How Augmented Reality (AR) is Changing the Automobile Industry, by echo3D, echo3D
WayRay raises $80M at a $500M valuation led by Porsche for its holographic AR display tech
Augmented Reality Automotive Enhancements by Manufacturer
Holographic AR company WayRay raises $80M in a Round C led by Porsche, joined by Hyundai and others - Green Car Congress
WayRay Holograktor Billed as World's First “Metaverse on Wheels” - The Car Guide